tv syndicate
event production / orem, utah
TV Syndicate creates unprecedented live content with unparalleled technology. We have been TV Syndicate’s trusted design and marketing partner since its founding in 2016. Through intentional branding and strategic marketing, they regularly attract high-end clients to the tune of Facebook, ESPN, Pfizer, and NordicTrack — just to name a few.
services
— identity system
— brand guidelines
— web design & seo
— social media management
— photography & video production
— print design
— copywriting
— pitch decks
— building signage & vehicle wraps
objectives
TV Syndicate wanted a brand identity that embodied their mission to deliver modern, high-density video transmission with transparent, easy-to-understand pricing. They partnered with us to build a bold and recognizable brand that would resonate with broadcasters seeking cutting-edge, AI-powered encoding and scalable, stress-free workflows. Together, we created an identity that reflects their future-focused mindset while staying approachable, professional, and confident in a rapidly evolving industry.
outcome
The primary logo features bold, modern typography paired with a circular mark inspired by classic SMPTE color bars. This circle captures the legacy and heritage of broadcast engineering while projecting a fresh, future-facing feel. The prominent “S” at the center signals Syndicate’s streamlined, no-nonsense approach to video transmission, standing out confidently against the playful, high-contrast test pattern palette. Together, these elements reflect a brand that is deeply rooted in broadcast tradition yet unafraid to disrupt it.
client love
“Working with Michelle on our rebrand was one of the best strategic moves we’ve ever made. The new identity and messaging have directly contributed to securing millions of dollars in new client contracts. Our partners now see us as the forward-thinking, reliable solution we’ve always been. The results speak for themselves.”
— Collins Cochran, TV Syndicate
